Head Lice Removal Service Company Goes National

  Transmitted At: 2007-07-18 08:17

    ATTENTION NEWS EDITORS:

    HEAD LICE REMOVAL SERVICE COMPANY GOES NATIONAL

       INNISFIL, ON, July 18 /CNW/ - The LiceSquad Inc. with head
offices in Innisfil, Ontario, has announced plans to expand its
franchise system nationally. "Clearly there is potential elsewhere
for our business," commented Dawn Mucci, Founder of The LiceSquad.
"Since our launch, we have serviced over 25,000 individuals in
Ontario and our service billings amounted to over $750,000 in 2006."
With fifteen home based franchises operating, Mucci has developed and
perfected her business model. "We have a successful model that will
work in other centres," added Mucci. "My wish is to share this with
other entrepreneurs for their own business success and to realize my
vision of seeing this kind of help available across Canada." Head
lice removal is in demand. An estimated 1.5 million Canadians are
affected annually. Many families have tried traditional lice
treatments without success, felt ill-equipped and most of all
frustrated with the prospect of even dealing with lice. LiceSquad's
confidential and professional service fills that need and the costs
associated are very reasonable for the franchisee and customer. There
is no location expense to consider with this business model and
customers, especially schools, appreciate that we come to them. "A
large part of my business comes from word-of-mouth referrals," said
Caroline Bonham, a franchise owner in London, Ontario. "Parents who
have experienced our services are quick to refer their friends."
Jennifer Hay, owner of two franchises in the GTA added "My accountant
told me that I really shouldn't have turned a profit in the first
year, and I have."The LiceSquad maintains a 24 hour on-line head lice
help site and toll-free information line. The franchise only uses and
promotes pesticide free products and the services are strictly
confidential. Investors with expertise to assist in the expansion
plans are welcome to enquire.

  For further information: Dawn Mucci, 1-866-838-LICE,
www.licesquad.com, www.nitpickers.ca, help@licesquad.com